아이폰 18 프로 시리즈, 중국 호조에 힘입어 판매량 3.1% 증가

1주 전1분 소요영어에서 번역됨·

93.3천

AI 분석

애플은 아이폰 18 프로 시리즈의 출시 초기 3주 동안 전년 동기 대비 3.1%의 판매량 증가를 기록했다고 밝혔다. 특히 중국 시장에서의 강력한 소비자 수요가 이러한 초기 하드웨어 모멘텀을 이끌었다.

자산 영향

AAAPL
Strong early iPhone 18 Pro sales beat initial consumer demand expectations.

Apple Inc. has experienced a favorable market reception for its latest flagship smartphone lineup, according to early retail data from the third quarter of 2026. The iPhone 18 Pro series achieved a 3.1% year-on-year sales increase during the first three weeks following its official release. This growth was notably bolstered by robust consumer adoption and strong upgrade cycles within the critical Chinese market. Analysts view this early sales velocity as a positive indicator for hardware revenue in the upcoming holiday quarter. The performance helps alleviate earlier concerns regarding consumer hesitancy and intensifying competition in key Asian markets. Apple shares saw modest support following the release of the early sales metrics.